company

company

company

/ Samsung Electronics of America

/ Samsung Electronics of America

/ Samsung Electronics of America

timeline

timeline

timeline

/ 2019 - 2020

/ 2019 - 2020

/ 2019 - 2020

role title

role title

role title

/ Sr. Design Manager

/ Sr. Design Manager

/ Sr. Design Manager

Cross-device Cohesion

Home Fitness from Wearable to TV

Home Fitness from Wearable to TV

Home Fitness from Wearable to TV

Scope

Scope

0→1 Product Design & commercialization; User research program; Concept to demo development

My Role

My Role

Visual Design Direction, Cross-UX Alignment, Ideation and feature Development

Visual Design Direction, Cross-UX Alignment, Ideation and feature Development

Visual Design Direction, Cross-UX Alignment, Ideation and feature Development

Team

Team

4 Visual Interaction Designers, 1 UX researcher, 1 motion designer, Prototype Engineers

4 Visual Interaction Designers, 1 UX researcher, 1 motion designer, Prototype Engineers

4 Visual Interaction Designers, 1 UX researcher, 1 motion designer, Prototype Engineers

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© 2026 Bora Shin

Typeface: TWK Lausanne • Designed by Nizar Kazan • Published by WELTKERN®

© 2026 Bora Shin

Typeface: TWK Lausanne • Designed by Nizar Kazan • Published by WELTKERN®

Typeface: TWK Lausanne • Designed by Nizar Kazan • Published by WELTKERN®